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Author page: The Savvy Inspector

Local SEO for Home Inspectors: Tips to Outrank Competitors

Local SEO Secrets: How Home Inspectors Can Outrank and Outsell Competitors

Updated: September 30, 2025 Key Takeaways Google My Business (GMB) is Essential Claim and verify your GMB profile, fill out all details, add visuals, and encourage client reviews. Respond to every review to show engagement—Google loves this! Use Localized Keywords Optimize your website with hyper-local keywords like “home inspector in [Your City]” rather than general terms. This…

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Win-Win Marketing: Explaining Your Home Inspector Referral Program to Contractors

Win-Win Marketing: Explaining Your Home Inspector Referral Program to Contractors

Updated: October 10, 2025 Key Takeaways Your “Lightbulb Moment” matters Recognize that local contractors already serve your ideal clients — partnering with them through a home inspector referral program can turn everyday connections into steady leads. Contractors need to hear your story When they see how your referral program helps their clients and builds their credibility, they’ll…

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Local Allies: Why Home Inspectors Need Strong Contractor Partnerships

Local Allies: Why Home Inspectors Need Strong Contractor Partnerships

Updated: 14, 2025 Key Takeaways Why Local Connections Matter Your network is your net worth. Building local partnerships with contractors, plumbers, and roofers helps you stay visible in your community and generate consistent referrals. Each connection expands your reach, builds credibility, and positions your home inspection business as the go-to expert in your market. Knowledge That…

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Get More Leads: How a High-Converting Home Inspection Website Attracts Client Testimonials

Get More Leads: How a High-Converting Home Inspection Website Attracts Client Testimonials

Updated: October 3, 2025 Most home inspectors treat their website like a digital brochure—but that mindset is costing them inspections. Your website isn’t just a place to list services; it’s the most important marketing tool you own. When built right, a high-converting home inspection website attracts buyers, builds instant trust with Realtors, and turns visitors…

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Attract Clients with a High-Converting Home Inspection Website

Attract Clients with a High-Converting Home Inspection Website

Updated: October 3, 2025 Is your website booking inspections—or just sitting pretty online? Most inspectors think a good-looking site is enough, but here’s the reality: if your website isn’t converting visitors into scheduled inspections, it’s just digital wallpaper. A high-converting site doesn’t just sit there—it works for you 24/7, answering questions, building trust, and pushing…

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5 Facebook Posts That Will Boost Your Home Inspection Business

5 Facebook Posts That Will Boost Your Home Inspection Business

Updated: October 3, 2025 The Inspector’s Secret Reveal Share what only a trained eye would notice, like a hidden crack or mold issue. It makes homeowners realize why inspections matter. The 60-Second Fix Post short, practical videos showing quick safety checks or maintenance tips. These are easy to watch, helpful, and highly shareable. The “This or That?”…

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